New website, new visual identity: Alsace-Willm.com

As renowned owner of the famous Clos Gaensbroennel and producer of one of the world’s best Gewurztraminer wines, Maison Willm has always sought to promote the quality of its terroir in sharing its exceptional wines with the world.

To enforce this brand image, CreativeFeed has created a new, modernized website with a complete redesign and content rewrite to offer clear, product-centric knowledge for consumers.

We activated the brand’s messaging through a new storytelling around the deep-rooted savoir-faire and passion of the Alsatian winemakers. The idea was to create a fresh brand universe with an inviting, inspirational look and responsive design.

All content was written specifically to align with the storytelling and adapted for design with the objective of enforcing the Maison Willm as the finest in Alsatian wines.